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Hong Kong Disneyland Resort and Fujifilm Sign Corporate Alliance: Fujifilm alliance offers imaging hardware to create high-quality Disney park experiences

 (July 26, 2016, Hong Kong) – Hong Kong Disneyland Resort (“HKDL”) and Fuji Photo Products Co., Ltd (“Fujifilm”) have entered into a long-term alliance, making Fujifilm the resort’s official imaging sponsor.

As the official imaging sponsor, Fujifilm cameras and imaging equipment will capture special moments through Disney PhotoPass at Hong Kong Disneyland. The agreement also makes available HKDL-exclusive themed products developed by the brand.


“Hong Kong Disneyland and Fujifilm are dedicated to bringing magical moments to guests that will be cherished for the rest of their lives,” said Samuel Lau, executive vice-president and managing director at HKDL.


Fujifilm’s presence at the resort officially began on July 26 with the opening of Hong Kong’s first Duffy-themed merchandise store: “Main Street Cinema: My Journeys with Duffy - Presented by Fujifilm.” Set in the Main Street Cinema inside the park, the store showcases a film featuring Mickey, Duffy & Friends on their many travels around the world together.  Guests will also be able to browse exclusive merchandise and enjoy unique photo moments with Duffy & Friends in a designated photo area. Fujifilm developed themed instant photo printers and photo films featuring Duffy & Friends for the resort and is the presenter of this character greeting experience.


“It’s our pleasure to present the Duffy & Friends’ character greetings and be the official imaging sponsor of Hong Kong Disneyland,” said Stanley Sun, Managing Director of Fujifilm. “We’re always looking for new ways to bring guests a better experience and have developed a new themed instant photo printer that enables guests to print pictures of themselves from their warm encounters with their favorite Disney Bears.”


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About Hong Kong Disneyland Resort


Hong Kong Disneyland Resort offers an unforgettable, culturally distinctive Disney experience for guests of all ages and nationalities. In the magical kingdom theme park — filled with your favorite Disney stories and characters — explore seven diverse lands that are home to award-winning, first-of-its-kind attractions and entertainment experiences. Complete your adventure with stays at the resort’s luxurious Disney hotels. The magic doesn’t end at our doorstep; as a dedicated member of the local community that cares deeply about societal well-being, Hong Kong Disneyland spreads its magic through community services programs that help families in need, inspire creativity among children and youth, encourage the protection of the environment and healthier living.


For information on attractions and vacations at Hong Kong Disneyland Resort, visit hongkongdisneyland.com, hongkongdisneyland.tmall.com or call (852) 3550-3388 or download the mobile app (iOS users:
https://itunes.apple.com/app/id1077550649; Android users: https://goo.gl/ZbHHbP). 


About Fujifilm


China-Hongkong Photo Products Holdings Limited (Stock Code: 1123) has a long-established business partnership with Fujifilm Japan as the sole authorized distributor of Fujifilm products in Hong Kong and Macau since 1968. The Group has established an extensive network of importers and distributors in these two markets.


In September 2010, the Group was appointed by Fujifilm Japan as the exclusive agent in Hong Kong, the first overseas market outside Japan, to launch and trade
Fujifilm skincare products via the brand name of “Fujifilm Beauty”

Back in July 2001, the Group acquired Fotomax Holdings Limited and started to broaden its network from wholesale to include retail business. Through this expansion, the Group operates Fotomax, a leading retail chain that provides photographic processing services across Hong Kong. Fotomax shops use Fujifilm digital laser printing technology to provide high quality photofinishing and digital output services. Fotomax also provides a full range of imaging services include digital imaging and professional imaging services as well as the sales of other imaging related accessories.


In 2005, the Group established a wholly-owned subsidiary in Beijing for arrangement of future expansion of its wholesale and retail services network following the granting of certificates through the Mainland and Hong Kong Closer Economic Partnership Arrangement (CEPA), as the preferred Hong Kong wholesale and retail service supplier.


In August 2013, the Group acquired certain business assets from YCY Holdings Limited and its subsidiaries, and Galerien und PartnerPlus Limited and expanded its business to the sales of consumer electronics products and household electrical appliances under the names of “AV Life”, “Life Electric” and “Life Digital” and also the provision of professional audio-visual advisory as well as custom design and installation services under the names of Pro Audio Development Limited and Emmy Technology Development Limited.


For information on Fujifilm products and service, please visit
http://www.fujifilm.com.hk

 

For media inquiries, please contact:

Sidney Sin

Media Relations Manager,

Hong Kong Disneyland Resort

Tel: 3550-2336                       

Fax: 3550-2383

Email: sidney.sin@disney.com

Holly Wong

Associate Manager, Media Relations,

Hong Kong Disneyland Resort

Tel: 3550-2341 / 9020-6046

Fax: 3550-2383 

Email: holly.wong@disney.com


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